David Wertheimer is an Internet executive and business builder. He is CEO of Canopy, a boutique created by the acclaimed ecommerce agency Alexander Interactive to bring its award-winning solutions to the SMB market.

Wertheimer was appointed to lead Canopy after building the strategic discipline at Ai. As director of strategy, he guided the successful launch, repositioning, and user experience of websites and brands for clients including Kaplan, Schwinn, Lowe's, and Virgin Mobile.

Before coming to Ai, Wertheimer ran ecommerce and Internet marketing for Clarins USA, tripling online revenue while overseeing the domestic launch of its online retail site. He also ran his own consulting company, User Savvy, working with clients such as Yahoo! HotJobs, Draftfcb and Rodale. Prior to that he was Web Design Director for The Economist and design production manager for Billboard, Adweek and the Hollywood Reporter.

David is an internationally recognized public speaker and published author on ecommerce and usability topics. His Ideapad, launched in 1998, is one of the world's oldest continually publishing blogs.

David has an MBA from the New York University Stern School of Business and a bachelor's degree from Franklin & Marshall College. He lives in New York with his wife, award-winning advertising executive Amy Wertheimer, and their sons Nathan and Eli.